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Founder and Chairman
Mr Abdulla al Qubaisi

Mr Abdulla al Qubaisi is a successful UAE businessman with a diversified portfolio of investments.
He is active in several industries such as Medical, Trade, Real Estate, Recruiting and IT.
Mr Abdulla also occupies a senior position in Investment Corporation of Dubai with Sheikh Mohammed bin Rashid Al Maktoum as Chairman and Sheikh Hamdan bin Mohammed Al Maktoum as Vice Chairman.
Mr Abdulla also occupies several Board of Directors and Advisory Positions.


Founder and CEO

Mr Pascal G. M. Persoon MBA

Mr Pascal is active within the United Arab Emirates since 2004.
He is the founder of multiple successful companies in Europe and the U.A.E.
Companies such as Autodata, eData, Data Value and Order24 are just a few of his eminent achievements as founder.
Mr Pascal accomplished Senior Positions with an exceptional record of innovation in developing and designing best practices for thought leadership across global markets and multiple target audiences.
He has a clear record of success in driving demand-generation initiatives, focusing sales and marketing strategy to empower customers and base marketing from the “voice of the customer.”

Mr Pascal has a Proven ability to assemble and lead talented and highly motivated, multidisciplinary teams in a global, matrixed, and multimillion-dollar organization.
Compelling advocate and proactive, strategy-driven leader with an earned reputation for guiding the development of innovative solutions.


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Mr Maxim Sergeant MSc

Mr Maxim is valued partner in Data Value. 
He has a long track record in digital and won many prices as youngest digital entrepreneur in Belgium.

He is guest lecturer at University of Ghent teaching about entrepreneurship, innovation & business strategy.

Maxim is the founder and CEO of Dorst, which is the daughter of Order24.

He is also founder of the highly successfully Baker online and Boucher online active in 23 countries.


Head of development
Mr Fawaad Khan MSc

Fawaad is a highly skilled software development professional with almost 10 years experience in the UAE. He is also versatile in design, development and integration.
Using .NET framework and PHP. Experienced technical team lead specialized in front end and back end development.
Well versed with all the stages of software development life cycle.


Senior developer
Mr Umair Azeem

Umair is a senior developer with an impressive track record.

Using .NET framework and PHP. Team player and specialized in front end and back end development. Experienced within all the stages of software development life cycle.

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Senior developer
Mr Salim Loucif

Salim is a senior developer and expert in Python, Java, JavaScript, C#.

He is an expert in Augmented Reality-based combined with artificial intelligence.

Salim is a thoughtful pleasant member of the development team.


Head Of Development Report a Car
Mr Marc Iven MSC

Mr Marc has a long track record in software development and testing.
He managed big teams for (semi) government and private companies.
All projects needed to comply with the highest standards to meet regulation requirements.

Marc is experienced in managing complex requests and with his team, transforms those in workable solutions.
He plays a key role in structuring the Elite Data's Middle East development team and supplier network alongside the Management Team.

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Assistent General Manager UAE
Ms Basma Samy

Basma is able to excel in dynamic and multicultural environment
She has a long and excellent track record in The Insurance and Digital Information Industry. She maintains strong relations with her clients, staff on all levels including top level.


Basma was head of underwriting at various Insurance Companies and leading digital transformation team.

Ms Basma is success oriented and a natural leader
She has the ability to prioritize, good planning skills, well organized, multitasking and assuming responsibilities and duties. Possessing the capacity to create success.

Basma is certified ACII:

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Assistant General Manager Bahrain
Ms Dima Damaj MSc


Dima has over 10 years experience in the Insurance Industry..
She is an expert in Insurance/Reinsurance and understands the needs of each Insurance company as the best.


With great enthusiasm she demonstrates the benefits for their clients.
Her positive energy turns each prospect to a satisfied customer. 

Dima is certified CII.


BDM Egypt eData Management Solutions
Eng Ahmed Rateb


Ahmed has many years experience in the Insurance Industry..
He is overseeing Egypt with great knowledge and passion.

Everyone loves Ahmed due to his commitment and drive!

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Valuation Manager eData Management Solutions
Mr  Basem Saleh Deep

As previous manager at Al Futtaim, Mr Bassem has many years of experience in Car Valuation.

He joined eData in 2020 and is the expert in Car Specifications and Valuations.


Basem manages and collects, validates all information from internal and external resources.


Valuation Manager eData Management Solutions
Mr Vladislav Brinca

Vladislav is working for eData since 2013. and is a veteran in vehicle data.

He manages and collects, validates all information from internal and external resources.


Valuation Manager eData Management Solutions

Eng Moataz Hegezy

Moataz is graduated as technical engineer and has a passion for vehicles.
He  manages the Egyptian Vehicle data and applying AI, ML as major components.

Moataz is a good communicator and has a optimistic character.

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Mr Ahmed Sharief

Ahmed is responsible for a wide variety of finance-related tasks. He is responsible for preparing financial records. Ahmeds tasks include computing taxes and preparing tax returns, organizing and maintaining financial records, and ensuring statements are accurate.

Ahmed is a positive minded colleague.

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Data Analist - IT and Onboarding 
Mr Subin Sugathan MSc


Subin is a highly skilled data analytics professional, completed the Google Data Analytics Responsible for onboarding all our clients, solve IT issues and is creative in solutions.


App developer
Mr Haja  MSc

Haja is the IOS application developer.
Full experience with programming with Object C & swift, UI & UX designer
He is an excellent programming problem solving
Realized many project and follow up on current and finished projects


App developer
Mr Faysal

Faysal is the Android application developer and expert in:

  • Design and build advanced applications for the Android platform

  • Collaborate with cross-functional teams to define, design, and ship new features

  • Work with outside data sources and APIs

  • Unit-test code for robustness, including edge cases, usability, and general reliability

  • Work on bug fixing and improving application performance

  • Continuously discover, evaluate, and implement new technologies to maximize development efficiency

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Office Manager Data Value
Ms. Rachelle Ann

Rachelle is our incredible office manager and takes care of daily operations.
She supports the team, issues quotations, and handles the support desk.

She is also responsible creating several demo's for the in-house build products.

The office manager plays a vital role between all departments!


HR Manager and PRO
Mr Abdul al Tawab

Mr Abdul is the binding factor between Data Value and all government entities.

He loves to be responsible for:

  • All HR activities

  • Employment visa

  • Company formalities

  • All Government relations

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